PoliteMail: News

Email Marketing News & Reviews

Measuring Email Results: Using the wrong end of the stick?
Tracking interactions and filling the gap between broadcast marketing and sales activity is increasingly valuable. All you need to do is capture the information, turning your everyday inbox into a sales and marketing machine... more...

About.com email guide rates new PoliteMail 2.0 "impressive" 4 ½ stars.
Superb integration with Outlook means you can use PoliteMail easily and start instantly, but it also brings with it some of Outlook's clumsiness. That distracts from the impressive set of features and possibilities only mildly, however. more...

Create e-mail messages that speak to each individual or audience
...the idea behind the service is to get away from the bland, robotic corporate speak and instead... more...

A welcome tool for hostile email environment
E-mail marketing has been under siege over the last few years, both from spammers that have overwhelmed in-boxes and legitimate marketers that cannot resist the lure of such cheap -- compared to traditional direct mail -- communication with prospects. Anything marketers can do to make e-mail stand out in such a hostile environment is a welcome tool, says Salestream CEO Michael DesRochers.. more...

Salestream Software announced the release of PoliteMail 2.0
A software add-in for Microsoft Outlook that adds broadcast and 1to1 marketing capabilities with response tracking to Outlook. PoliteMail 2.0, a software product to add email marketing capabilities to Microsoft Outlook, enables users across various industries to manage lists and track responses without leaving the world's most popular email application. more...

Turn your everyday e-mail system into a marketing powerhouse.
PoliteMail software works as an extension of Microsoft Corp.'s Outlook, letting you create and send marketing messages. It includes e-newsletter and e-mail templates, CAN-SPAM compliance tools, and automatic e-mail tracking so that you can see who opens your message. more...

Email that says Please and Thank-you
Good manners have always been your forte, so naturally you're shy about clogging others' inboxes with unnecessary e-mails. When it comes to e-mail marketing etiquette, PoliteMail offers a solution even your mother would approve. more...